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Uber Launches First Electric Car convoy in Madrid

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Ride-hailing service Uber Technologies launched in Madrid on Thursday its first fleet of electric cars.

In Spain’s capital city, as elsewhere, Uber’s service of matching private car owners with passengers has prompted anger among the heavily-regulated taxi sector.

The company hopes the introduction of cleaner cars will help improve its image in a city governed by left-wing, environmentally-conscious mayor Manuela Carmena, said Carles Lloret, managing director of Uber for southern Europe

Madrid’s city administration in November unveiled new measures at combating pollution, from limiting private traffic in the centre to tightening speed limits on access roads.

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